July 9, 2004

  • Scoop

    This afternoon I came across, in a briefcase I seldom use, two books I had not looked at since I bought them last month:

    • The Footprints of God,
      a recently published paperback by Greg Iles, a writer who
      graduated from Trinity High School, Natchez, Mississippi, in 1979, and
      from the University of Mississippi in Oxford in 1983.
    • Sanctuary, by the better-known Mississippi writer William Faulkner.

    At the time I purchased the books, indeed until I looked up Iles on the
    Web today, I was not aware of the Mississippi connection.  Their
    physical connection, lying together today in my briefcase, is, of
    course, purely coincidental.  My view of coincidence is close to
    that of Arthur Koestler, who wrote The Challenge of Chance and The Roots of Coincidence, and to that of Loren Eiseley, who wrote of a dice game and of “the Other Player” in his autobiography, All the Strange Hours.

    A Log24 entry yesterday referred to a comedic novel on the role of chance in physics, Cosmic Banditos
    Today’s New York Times quotes an entertainer who referred to President
    Bush yesterday, at a political fund-raiser, as a bandito.  Another
    coincidence… this one related directly to the philosophy of coincidences expounded jokingly in Cosmic Banditos.

    I draw no conclusions from such coincidences, but they do inspire me to
    look a little deeper into life’s details — where, some say, God
    is.  Free association on these details, together with a passage in
    Sanctuary, inspired the following collage:

    The image “http://www.log24.com/log/pix04A/040709-FritoReba.jpg†cannot be displayed, because it contains errors.


    Related Texts

    Faulkner on a trinity of women
    in Sanctuary (Ch. 25):

    “Miss Reba emerged from behind the
    screen with three glasses of gin. ‘This’ll put some heart into
    us,’ she said. ‘We’re setting here like three old sick cats.’ 
    They bowed formally and drank, patting their lips.  Then they
    began to talk.  They were all talking at once,* again in half-completed sentences, but without pauses for agreement or affirmation.”

    In Defense of the Brand“:

    “When I was helping Frito corn chips expand its core user group in the
    mid-’90s, we didn’t ask Frito-Lay to just wave the Fritos banner. The brand
    was elevated to a place where it could address its core users in a way that
    was relevant to their lifestyle. We took the profile of the audience and
    created a campaign starring Reba McEntire. It captured the brand’s essence,
    and set Frito eaters amidst good music, good people, and good fun.”

    Song lyric, Reba McEntire:

    “I might have been born
    just plain white trash,
    but Fancy was my name.”

    Loren Eiseley,
    Notes of an Alchemist:

    I never found
    the hole in the wall;
    I never found
    Pancho Villa country
    where you see the enemy first.
    – “The Invisible Horseman”

Comments (5)

Post a Comment

Leave a Reply

Your email address will not be published. Required fields are marked *